Photo Credit: Insomniac
The Insomniac Radio app delivers curated music streaming 24/7 across four channels. Insomniac has previously released exclusive festival sets on platforms like Apple Music but is now building its own dedicated streaming space.
The app is free to use and built around genre-specific channels: ONE, ANALOG, IMPACT, and LUCID. Each channel is designed to reflect different corners of dance music. From the bass-heavy wubs and house heads to the more melodic world of trance, the platform is structured to mirror the same audience groups that define its festivals.
It raises questions about why more event producers with strong communities have not taken this route, or an avenue similar to a dedicated streaming app. Many rely a little too heavily on social media content, YouTube livestreams, or the occasional playlist. With how deeply some of these brands have embedded themselves into fan communities, it’s surprising more haven’t explored dedicated streaming as a long-term extension of their ecosystem.
Beyond the always-on channels, listeners can tune in to over 100 artist-hosted shows, including 40 exclusive series. The lineup of hosts includes artists, creators, event headliners, industry professionals, and curators, contributing a range of perspectives to the platform. Names range from established headliners like John Summit, Martin Garrix, Alison Wonderland, Afrojack, Hardwell and more.
During major Insomniac events, the app will also function as a live broadcast hub. Insomniac Radio will stream exclusive audio from select stages at EDC Las Vegas 2025, including stereoBLOOM, wasteLAND, and quantumVALLEY. These stages will not be part of the video livestream, making the app the only way to hear these sets remotely.
EDC Week club performances from artists including Chris Lorenzo, Biscits, and Mochakk are also being incorporated into the stream, expanding the app’s scope beyond large-scale festivals to include smaller venue events.
Unlike platforms driven by algorithms, the special curation of Insomniac Radio allows artists to present their work within a branded and genre-specific context tied to live event communities. This format may be particularly useful for artists looking to engage with niche or regional audiences tied to Insomniac’s festival network. It also provides a way to maintain visibility between tour cycles, potentially supporting fan retention and discovery in a more controlled environment.
With no paid tier or sponsored interruptions, it’s a different model than what we’ve seen from traditional DSPs, and an unique step for a festival company.
Insomniac has also been expanding its global footprint, with the recent debut of EDC Medellín and other international editions. Whether the app will eventually become a central digital layer connecting these events in the Insomniac universe, this feels like the start of something new.
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